Instructions:Willy?s Candy Company ? Strategic ChoicesScenario SummaryWilly?s Candy Company has experienced flat sales and
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earnings for the last few years. Thecompany has two major products, Willy�s Yummy Chews and Willy�s Sour Straws. Thecompany has been able to maintain sales for these products through a combination of aggressivepricing and trade incentives. Over the years, the company has tried to introduce new candyproducts without much success. Now, the company is trying to decide how to proceedstrategically.Your
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